Today the board of Sewing Machine Magic held a special meeting. It seems that the company is not doing well and it is time to re-evaluate.
Our president suggested that we market our machines more aggressively. The Chief Operating Officer agreed.
"I know that we must off load some product. I just wonder, though, the Pfaff 130 has been touted as semi industrial on the FB group. I wonder if the 230 is, as well."
"Yes, I had heard that. But there are so many STEPS and too many levers to make it work!" cried the President of SMM.
"But what if it were just used for straight stitch and Zig Zag?" Countered the COO, calmly. "let me just try. I never sewed with it when I was working on it."
I lugged the thing over to one of the sewing stations in the class room. Gosh, that thing weighs a ton. Much more than a 201. We could never ship it in a card board box. We would need a crate.
I set it up, tested the straight stitch. Nice. The motor was fast and quiet. I tried a zz. Very nice.
"I like this machine."
"You like every machine. What machine have you not liked?" Gosh she was getting testy.
"Well, up till now, only the Pfaff. Maybe we should keep it. It is supposed to be semi industrial. It is fast and powerful and it sews very nicely."
"Well, let's see how it goes through this." The President of SMM handed me some vinyl.
"Hmmm. I don't know. OK wait. let's see if it will go through denim. "
"Oh, but we need a bigger needle for that. This little 80/14 won't do well."
"Here, I found a jeans needle. Try that. Here, try this fabric"
"But it isn't denim !"
It's the closest thing I have right here." (some days you just don't argue with the President.)
"OK. 8 layers."
No problem. Not even a whine.
16 layers. No protest.
"We don't have anything that will sew through that kind of thickness. You know that."
"I know. But we aren't taking it off the website."
No we are not. But we are going to raise the price and add a parting fee.